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Business Writing for Technical People 2018 – Printed Version


By (author) Carrie Marshall

Dimensions: 198x129mm

Publication date: 12 Nov 2018

ISBN: 9781780174457


Business writing is all about effective communication and persuasion. Technically-minded people can struggle and many businesses get it wrong, losing their readers in avalanches of acronyms and jungles of technical jargon. It doesn’t have to be that way. In this book you’ll discover how to give your communication skills an upgrade, exploring the tips and tricks that will enable you to write effectively and persuasively for any audience. You’ll discover how to optimise your words for maximum impact, which terrible traps to avoid and how to make your expertise and enthusiasm even more infectious.


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