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Digital Marketer 2018 – Printed Version


By (author) Eileen BrownBetsy Aoki

Dimensions: 198x129mm

Publication date: 12 Nov 2018

ISBN: 9781780174006


In the digital age of today, digital marketing is essential to making products and services a success and digital marketers are more and more in demand. This book is your guide to becoming a digital marketer and succeeding in this fast moving, technology-driven profession. Topics include the expertise and array of skills you will need; how to stay current and future-proof your career; useful digital marketing tools, channels, frameworks and procedures; how to measure campaign success, and how to take the next steps to advance in your digital marketing career.


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