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WordPress Essentials for Business

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Overview WordPress Essentials for Business is a brief, yet thorough overview of using WordPress to create a business website. It …

Overview

WordPress Essentials for Business is a brief, yet thorough overview of using WordPress to create a business website. It is designed for busy small-business owners and self-employed professionals who want to quickly master the WordPress software for the purpose of creating an attractive website that generates leads and sales. This course covers nearly all of the WordPress user interface. We learn by doing as we build out an actual website for a client of ours, explaining and demonstrating key concepts along the way, such as themes, plugins, widgets, images, and more.

Learning with Study 365 has many advantages. The course material is delivered straight to you and can be adapted to fit in with your lifestyle. It is created by experts within the industry, meaning you are receiving accurate information, which is up-to-date and easy to understand. This course is comprised of professional learning material, all delivered through a system that you will have access to 24 hours a day, 7 days a week for 365 days (12 months).

  • Who is it for?
  • Bloggers
  • Course outline:
  • Presenter Information:
  • Course Duration:
  • Method of Assessment:
  • Certification:
  • Entry Requirement:
  • Career Path:
  • Office workers
  • Business executives
  • Business owners
  • Administrators
  • Students
  • This course consists of the following:

    • Module 1: Wordpress Fundamentals
    • Module 2: Hosting Wordpress
    • Module 3: Building Out Your Site: Content & Navigation
    • Module 4: Widget & Widget Area
    • Module 5: Plugins
    • Module 6: Fine-Tuning Your Site
    • Module 7: Next Steps

    Marc Beneteau is the founder of WP Academy. He is a trainer, software developer, internet entrepreneur, website developer, and internet marketer. Before he started teaching full-time he ran a web design business, and was CTO of an internet startup before that.

    From the day you purchase the course, you will have 12 months access to the online study platform. As the course is self-paced you can decide how fast or slow the training goes, and are able to complete the course in stages, revisiting the training at any time.

    At the end of the course, you will have one assignment to be submitted (you need a mark of 65% to pass) and you can submit the assignment at any time. You will only need to pay £19 for assessment and certification when you submit the assignment. You will receive the results within 72 hours of submittal, and will be sent a certificate in 7-14 days if you have successfully passed.

    Successful candidates will be awarded a certificate for WordPress Essentials for Business.

    Learners must be age 16 or over and should have a basic understanding of the English Language, numeracy, literacy, and ICT.

    This course could help you pursue a career in any of the following industries:

    • Office work
    • Business
    • Business ownership
    • Administration
    • Bloggers

    Course Curriculum

    Free Introduction
    WordPress Essentials for Business FREE 00:00:00
    1: WORDPRESS FUNDAMENTALS
    1. WordPress: What & Why
    2. WordPress.org or WordPress.com?
    3. What You Will Need
    2: HOSTING WORDPRESS
    1. Understanding Domain, Hosting, & Name Servers
    2. Choosing a Domain Registrar & Hosting Company
    3. Installing WordPress on Your Domain
    3: BUILDING OUT YOUR SITE: CONTENT & NAVIGATION
    1. Tour of an Out-of-the-Box WordPress Site
    2. Tour of the WordPress Dashboard
    3. Creating Pages & Posts
    4. Using the Visual Editor
    5. Working with Images
    6. Hyperlinking
    7. Configuring a Blog, Static Site, & Mixed Site
    8. Removing the Home Page Title & Comments Box
    9. Adding a Flat Navigation Bar
    10. Adding a Drop-Down Navigation Bar
    11. Installing a Free Theme
    12. Installing a Commercial Theme
    13. Modifying Your Theme Settings & Adding a Header
    14. Working with the Weaver Theme
    15. Setting Up Post Categories & Blog Pages
    4: WIDGET & WIDGET AREA
    1. Using the Latest Posts, Post Categories & Custom Menu Widgets
    2. Using the Text Widget to Post Arbitrary Text or Images to Your Sidebar
    3. Using the Text Widget to Post a Youtube Video
    5: PLUGINS
    1. Introduction to Plug-ins: Akismet Comment Spam Protection
    2. Using the RSSImport Plug-in; Plug-ins that Require Shortcodes
    3. Installing a Commercial Plug-in
    6: FINE-TUNING YOUR SITE
    1. Permalinks
    2. Discussion Settings & Comment Moderation
    7: NEXT STEPS
    1. Commercial Themes
    2. Graphic Sources
    3. WordPress Security
    4. How to Learn More

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